Bickers let Airmousse loose
By Team TMX on 22nd Apr 24
Bickers PLC has announced a new partnership with Airmousse which will see them become the official distributor for Airmousse motorcycle products in the UK and Ireland. The deal includes distribution of the brand's Enduro Race and Motocross Race Performance Mousses – this will be the first time that the Airmousse’s Race Performance line has entered the UK market.
Airmousse offers a wide range of mousses that will satisfy the needs of the most demanding customers and the toughest riding conditions. The range of tyre foam inserts is tailored to meet the varied needs of professional riders, with its Race Performance line. These lines are further segmented into categories such as Mini Mx, Motocross, Enduro, Soft Enduro, and Extreme, ensuring comprehensive coverage of the market's demands. Every mousse comes vacuum-packed with a Styrofoam insert to keep its shape for a longer shelf life.
Moreover, Airmousse has developed a revolutionary tool to further maximise performance of their product – ‘The Mousse Maximizer’. This is an extensive list of off-road tyres by all major tyre manufacturers with the recommended mousse size. Different manufacturers tyre sizes can measure slightly different, so the perfect mousse has always been a guessing game. Airmousse have taken the guesswork away. Look up your tyre, Airmousse will give you the perfect mousse to fit.
“Airmousse is excited to be entering the UK and Ireland off-road market with Bickers as the exclusive distributor,” enthuses Airmousse’s Pierre Ferm. “We are confident our product is like no other and we needed a strong voice to help relay this message. Bickers are experts in the off-road and enduro market and distribute some of the leading brands in these areas, so it was an easy choice we partner up with them.”
“Airmousse have outstanding products which are leading in performance and longevity,” adds Bickers’ Derek McMartin. “The technical innovations in these mousses is like none other, and the Mousse Maximiser chart further backs their commitment to being an industry leader. We are really excited to share this new brand with our customers, delivering the best mousse we have supplied to date.”
To see the full Airmousse range available from Bickers, call 01394 604040, contact your local Area Sales Manager, or visit www.bickers-online.co.uk.
